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Best Practice when creating Comp settings

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I used to work in AE very regularly, but my career moved away from motion graphics to graphic design.  Needless to say, I'm brushing dust off my AE knowledge for this current project.

 

I used to know few a good standard settings for broadcast television, but I've been asked to create something not for broadcast purposes. This current project is bumper animations which will play in a looped video of product footage at a trade show.  What is the safest composition size when the video will be playing on a widescreen HD TV?  The product footage looks to be HD 1080p and I'm pretty sure it's close to 30 fps.  I'm basing this on a video used previously by the client.  My supervisor has yet to actually give me any specifics.  He doesn't quite seem to understand what all goes into preparing video and my knowledge is not as in depth as I would like.

 

Any advice is appreciated! Thank you!


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